MEAT FREE LAUNCH • BURGER KING

Yep, Splendid changed the vegan game AGAIN last night.

Launching our first event for Burger King, we turned its flagship Leicester Square store 100% meat free for the next month. You’re welcome, London.

With a packed restaurant and queues out of the door, we proudly showcased the brand’s news FULLY vegan menu - with bacon that sizzled just like our streaky old friend, a plant-based Whopper that flipped the plant-based game on its head, the launch event went down a storm with influencers & media alike.

The team has already secured some outstanding coverage for the launch, with the likes of The Independent, Mail Online, Metro & Mirror Online already joining the meat-free madness.

The world’s first meat-free Burger King opens its doors to the public on Monday - you’d be a fool to miss the chance to sample some Chilli Cheeze Bites, or chomp down on a Bakon Double Cheeeze XL. With

Being meat-free never tasted so good.

117,000 total organic likes on social media, and +60,000 total comments and shares (including from unpaid macro influencers and celebrities with +25m followers