Building a global platform with local soul.
FROM PRODUCT TO PEOPLE’S CHAMPION
Tesco needed a hard-working press office to deliver cultural relevance, drive consistent media coverage and show up for consumers in moments that mattered most.
We shaped Tesco’s role in cultural conversation – from cost-of-living to reputation management.
We turned sales data, commercial campaigns and even plasters into high-impact media stories.
Worked hand-in-hand with the Tesco ATL and media teams to ensure integrated success.
From health to help, value to sustainability – we told a consistent but evolving brand narrative.
